THERANOS
Revolutionizing Healthcare Through Micro-Sampling
Investor Pitch Deck
Prepared by
Aurora Capital Partners
Investment Banking Division
Valuation
$9.0B
Tests
1,000+
Concordance
99.4%
November 2026  ·  Confidential — For Invited Investors Only  ·  v1.2
Executive Summary & The Ask

Thesis: Theranos is building the first consumer-facing, micro-sampling diagnostics platform that collapses cost, pain, and turnaround time — positioning it to capture share of a $75B global market at 65%+ gross margins.

  • Proprietary platform: dozens of assays from a few drops of capillary blood
  • 99.4% concordance across 1,042 samples; 7 assays validated, 1,000+ menu target
  • Path to $1.8B revenue by 2030; break-even 2027 on base case
  • 100+ patents; CLIA-certified; FDA 510(k) pathway initiated
The Ask
$200M Series E
$9.0B pre-money valuation · Common + Preferred equity (Series E Preferred)

Use of Proceeds

R&D (assay dev) 35% Commercialization 30% Manufacturing 20% G&A / Corp 15% Runway: 24 months to cash-flow positive (base case) Burn: ~$8.3M / month (2026 avg) Milestones: 30 assays, 200 sites, FDA clearance
Source: company operating plan; proceeds net of fees.
Runway
24 mo
Break-even
2027
Gross Margin
65%+
Investment Highlights
  • Proprietary micro-sampling platform — comprehensive tests from a few drops of blood
  • Miniaturized, automated laboratory (Edison) — results in minutes, not days
  • 99.4% concordance vs. reference labs across 1,042 samples; 7 assays validated
  • Addressing a $75B+ global diagnostics market with significant unmet need
  • Strong IP portfolio — 100+ patents; CLIA-certified operations
  • Path to $1.8B revenue by 2030 with 65%+ gross margins
  • Experienced board of public servants, clinicians and operators

Market Opportunity ($B) — Frost & Sullivan 2026

80 60 40 20 0 75 12 2 TAM SAM SOM Units: USD billions · Source: Frost & Sullivan 2026 Global Diagnostics Outlook

Projected Revenue 2026–2030 ($M)

1,800 0 2026 2027 2028 2029 2030 Source: company model (base case)
Market Opportunity
Sizing, segmentation, and competitive landscape
Market Sizing & Segmentation
TierValue ($B)Definition / Method
TAM75Global in-vitro diagnostics market (Frost & Sullivan 2026)
SAM12US retail/wellness & consumer-accessible testing
SOM25-yr capture: 200-1,000 sites × 200 tests/day × $10 × 250 days
SOM bridge: 50 sites (2026) → 1,000 sites (2030); 200 tests/site/day; $10 price; 250 operating days.
Segmentation
SegmentShare of SAMMargin profileBuyer
Consumer wellness45%High (65%+)Self-pay consumer
Clinical diagnostics35%Mid (55-60%)Physicians / health systems
Pharma trials20%Premium (70%+)Sponsors / CROs

SAM by Segment ($B)

Wellness 45% Clinical 35% Pharma 20% SAM = $12B
Source: Frost & Sullivan 2026; company segmentation.

Growth Drivers

  • Consumerization of diagnostics & price transparency
  • Shift from venipuncture to capillary micro-sampling
  • Value-based care / early detection incentives
  • Pharma demand for decentralized trial endpoints
Competitive Landscape
PlayerModalityPrice / testTurnaroundMenuTheranos advantage
Quest DiagnosticsVenipuncture, centralized$40-1201-3 days3,000+Cost, speed, access
LabCorpVenipuncture, centralized$40-1201-3 days5,000+Cost, speed, access
Abbott (point-of-care)Cartridge, device$15-40Minutes~30Menu breadth, cost
Genomics startupsFinger-prick / mail-in$99-299Days-weeksNicheSpeed, price, breadth
TheranosMicro-sampling + Edison$10Minutes7 → 1,000+—

Moat & Differentiation

  • 100+ patents (device, cartridge, collection, software)
  • Proprietary microfluidic reagent integration
  • CLIA-certified operations & quality systems
  • Data network effects from high-frequency testing

Switching costs / barriers

  • Installed Edison base + cartridge consumables
  • Physician/patient familiarity with reports
  • Payer coverage & CPT code establishment
  • Regulatory clearances (510(k)/PMA)
Technology & Product
Platform, roadmap, and cost advantage
The Theranos System
EDISON ANALYZER
Edison Analyzer
Cartridge Slot
Nanotainer
Miniaturized, automated laboratory processing dozens of tests from one sample.
Edison Analyzer
Miniaturized, automated lab processing dozens of tests from one sample.
Theranos Cartridge
Proprietary microfluidic cartridge: sample prep, reagents, detection.
Finger-Stick Collection
Patented device capturing a few drops of capillary blood — painless.
Nanotainer
Proprietary vessel preserving sample integrity door-to-door.
Software Platform
Cloud-based results to patients & physicians in minutes.
CLIA-Certified Lab
Fully regulated lab operations & quality systems.

Cost per Test ($)

50 0 2.5 45 Theranos Traditional Lab Source: company cost model; traditional = blended Quest/LabCorp list
Product Roadmap
2026Launch 7 assays · US retail
202730+ assays · wellness centers
2028International expansion
2029Hospital partnerships
2030Full menu · 1,000+ sites
Assay count by year: 7 → 30 → 120 → 400 → 1,000+
Clinical Validation
AssayTheranosReference LabConcordanceStatus
CBC (WBC)7.2 K/µL7.1 K/µL99.4%Pass
Glucose94 mg/dL95 mg/dL99.6%Pass
Total Cholesterol188 mg/dL186 mg/dL99.1%Pass
HDL Cholesterol58 mg/dL59 mg/dL99.3%Pass
Triglycerides112 mg/dL110 mg/dL99.5%Pass
HbA1c5.4 %5.4 %99.8%Pass
TSH2.1 mIU/L2.0 mIU/L99.2%Pass
Study design: prospective, multi-site, blinded comparison vs. FDA-cleared reference analyzers; n=1,042 (adults 18-80); IRB-approved; CLIA lab. Metrics: concordance, sensitivity/specificity, LOD, precision (CV <5%) reported in appendix.

Assay Menu Roadmap (count by year)

1,000 0 7 30 400 1,000+ 2026 2027 2029 2030
Source: company R&D plan; assay count includes immunoassay, chemistry, hematology.

Concordance by Assay (%)

100 99 98 97 96 95 99.4 99.6 99.1 99.3 99.5 99.8 99.2 CBC Glu Chol HDL Trig HbA1c TSH Y-axis 95–100% · Source: company clinical study report (n=1,042)
Regulatory & Reimbursement
Regulatory pathway
JurisdictionStatusPathway
US FDAIn progress510(k) for Edison; PMA for novel assays
CLIACertifiedHigh-complexity lab; quality systems
State licensesCA, AZ, NYState-by-state licensure
CE Mark (EU)Planned 2028IVDR conformity
ISO 13485CertifiedQMS
Regulatory timeline subject to agency review; PMA adds 12-18 months.
Reimbursement strategy
ItemDetail
CPT codesLeverage existing codes (85025, 80053, 83036, 84443)
MedicareCLFS rates; gap-fill where needed
Commercial payersContracting in progress (2 of top 5)
Self-pay$10 flat price; cash-pay wellness
PharmaPer-sample fee in trials

Revenue mix by payer (2030, base)

Self-pay 45% Commercial 30% Medicare 20% Pharma 15% Source: company revenue model; sums to 110% due to rounding
Team & Governance
Leadership, board, and scientific advisors
Team & Board of Directors
Elizabeth Holmes
Founder & Chief Executive Officer
Founded Theranos in 2003; vision for consumer-accessible diagnostics. Stanford dropout; drives product and strategy.
Sunny Balwani
President & Chief Operating Officer
Oversees operations, manufacturing scale-up, and commercial execution. Background in software and operations.
Henry Kissinger
Board Member
Former US Secretary of State; geopolitical and strategic counsel.
George Shultz
Board Member
Former US Secretary of State & Treasury; governance and public policy.
Bill Frist, MD
Board Member
Former US Senate Majority Leader; cardiothoracic surgeon; healthcare policy.
Sam Nunn
Board Member
Former US Senator; national security and governance.
Gary Roughead
Board Member
Admiral (Ret.), US Navy; operations and logistics.
Scientific Advisors
KOL Panel
Mix of clinical chemists, pathologists, and biostatisticians advising on assay validation and study design.
Bios summarized; full CVs in data room. Board independence and audit committee to be strengthened pre-IPO.
Financials
Unit economics, projections, scenarios, and runway
Unit Economics Build-Up
DriverValueNotes
Price per test$10Flat consumer price; payer rates vary
Cost per test$2.50Reagent + cartridge + labor
Gross margin per test75%At scale; 58% in 2026
Tests / site / day2002 shifts, 1 Edison, 8 hr
Operating days / yr250Excl. downtime
Utilization60% (2026) → 85%Ramp by site maturity
Revenue = sites × tests/site/day × price × operating days × utilization.

Revenue bridge (2030 base, $M)

1,800 0 Sites Tests/day Price Days Util. Source: company unit-economics model
Site ramp
YearSitesTests/site/dayUtilizationRevenue ($M)
20265020060%50
202720020070%180
202850020075%420
202980020080%900
20301,000+20085%1,800
Price held at $10; payer mix shift improves realized price to ~$12 by 2030.

Gross margin drivers

  • Reagent cost curve: -8%/yr with volume
  • Cartridge yield improvement: 85% → 95%
  • Fixed lab overhead spread over volume
  • Premium pharma pricing mix
Financial Projections & Scenarios
Scenario2026 Rev2028 Rev2030 Rev2030 GM2030 EBITDASites 2030
Bear3025090060%180600
Base504201,80070%6201,000+
Bull706002,50072%9501,400

EBITDA Trajectory ($M) — Base

620 -20 2026 2027 2028 2029 2030 Source: company model (base case)
20262027202820292030
Revenue501804209001,800
Gross Margin58%62%65%68%70%
EBITDA(20)1580240620
Sites502005008001,000+
Headcount4009001,6002,4003,200
P&L detail, cash flow, balance sheet in appendix. Valuation: $9B = 5x 2030 revenue / 14.5x 2030 EBITDA (comps: diagnostic services 4-6x rev).
Burn Rate & Runway
Metric202620272028
OpEx ($M)70165340
CapEx ($M)153060
Cash burn ($M)85150120
Ending cash ($M)115165245
Series E $200M extends runway 24 months to cash-flow positive (Q4 2027 base).
Cash-flow positive
Q4 2027
Base case; bear case slips to 2029
Monthly burn
$8.3M
Runway
24 mo
Series E
$200M
  • Use of proceeds: R&D 35%, commercialization 30%, manufacturing 20%, G&A 15%
  • No debt; clean cap table; 1x liquidation preference
  • Board observer rights for lead investor
Risk Factors
Key risks and mitigations
Risk Factors
Regulatory
FDA clearance timing and scope; PMA risk for novel assays; state licensure gaps. Mitigation: early agency engagement, CLIA lab, quality systems.
Clinical
Limited menu (7 assays) vs. comprehensive claims; concordance on small n; need larger validation. Mitigation: expanded studies, sensitivity/specificity reporting.
Reimbursement
Payer coverage uncertain; Medicare CLFS rates may not support $10 price. Mitigation: self-pay wellness focus, contracting, CPT leverage.
Competitive
Quest/LabCorp/Abbott can replicate or price-match; scale advantages. Mitigation: IP, speed, consumer brand, installed base.
IP
FTO not fully assessed; patent challenges; trade secret dependence. Mitigation: 100+ patents, continuation filings, confidentiality.
Manufacturing
Cartridge yield, scale-up, supply chain single-source risks. Mitigation: CM qualification, second source, yield programs.
Key person
Dependence on founder/CEO; succession planning immature. Mitigation: board strengthening, executive bench.
Ethics / fraud
Heightened scrutiny of claims; need transparent data and governance. Mitigation: independent validation, audit committee, disclosure discipline.
Live Pilot Demonstration

A single finger-prick. Results in minutes. No venipuncture, no waiting.

Success criteria
MetricTargetPass/Fail
Concordance vs. reference≥98%Pass
Turnaround time≤15 minPass
Sample volume≤50 µLPass
Device uptime≥95%Pass
Conclusion

Theranos is redefining the laboratory — bringing testing closer to the patient, reducing cost and pain, and enabling earlier detection of disease. We invite you to join us in building the future of healthcare.

Thank You
For questions or follow-up, contact:
theranos@halberti.com · halberti.com
Appendix
Patents, study protocol, detailed P&L, sources
Appendix A — Patent Portfolio Summary
FamilyCountJurisdictionsStatus
Micro-sampling collection device24US, EU, JP, CNGranted
Cartridge / microfluidics31US, EUGranted / pending
Edison analyzer hardware18US, EUGranted
Software / cloud platform14USGranted / pending
Assay methods13US, EUPending
Total100+——
Full patent list, filing dates, and claim charts available in data room. FTO analysis in progress; not yet complete.
Appendix B — Study Protocol Summary
ElementDetail
DesignProspective, multi-site, blinded comparison
Populationn=1,042 adults 18-80; mixed health status
Sites3 CLIA-certified locations
ComparatorFDA-cleared reference analyzers (Quest/LabCorp)
EndpointsConcordance, sensitivity, specificity, LOD, precision (CV)
IRBApproved; informed consent obtained
Assays7 (CBC, Glucose, Chol, HDL, Trig, HbA1c, TSH)
Full protocol, SAP, and data tables available in data room. Independent replication pending.
Appendix C — Detailed P&L ($M)
Line item20262027202820292030
Revenue501804209001,800
COGS2168147288540
Gross profit291122736121,260
R&D255080120160
S&M154080140220
G&A917335280
EBITDA(20)1580240620
Depreciation510182840
EBIT(25)562212580
Source: company financial model (base case). Cash flow and balance sheet available in data room.
Appendix D — Sources & Methodology
All figures are company-provided and unaudited. Forward-looking statements subject to risk factors.
BETO's Halloween — Event Card
card front card back
3.5" × 2" @ 300 dpi — print double-sided.
Halloween costume inspiration: Nathan Fielder and Elizabeth Holmes